LIGHT UP FEST
LED SIGN SPINNING
Wayfinding designed to be seen after dark.
For Light Up Fest, our LED signs helped audiences navigate the festival safely and easily in low-light conditions, while becoming part of the event’s wider creative identity.
Designed to complement the festival’s campaign concept and artistic direction, the illuminated signs provided clear, highly visible wayfinding throughout the site. Their LED format also ensured sponsor messaging remained prominent after dark, extending brand visibility in conditions where traditional signage could easily disappear.
The result was signage that worked practically, creatively and commercially, guiding audiences while reinforcing both the festival identity and its partners.