BRAND AWARENESS + CAMPAIGN REACH
Be where your audience is
Your audience is already gathering somewhere…Sign Spinning puts your brand directly into those moments, targeting the right locations, routes and dates to build visibility and recall.
Thousands of potential customers might gather in one city for an event, Open Day or cultural moment. Sign Spinning gives you a flexible way to put your campaign directly into those environments.
We identify where your audience is likely to be, determine the most useful locations and deploy branded performers directly into those spaces. Unlike static media, spinners are able to re-locate to ensure you get maximum visibility at all times.
The campaign can concentrate activity around the dates and locations that matter most, from university campuses and city centres to transport routes, competitor hotspots and major events.
71%
of people remember the message communicated by a Spinner, compared with 5–10% for comparative media.
46%
Clients have reported +46% revenue on days with a Spinning campaign.
100%
of consumers consciously perceive a Sign Spinner as an advertising medium.
Studen Roost: University Campus
Commanding attention in a competitive market is tough. Student Roost wanted to stand out during busy university open days, where thousands of brands compete for students’ attention.
Against a see of people handing out flyers, we positioned Spinners at high-footfall locations, including spaces traditional marketing couldn’t reach. Their acrobatic tricks stopped people in their tracks, prompting students to film, share and engage with the Student Roost message.
The campaign generated:
8,000–12,000 in-person student impressions per day
Reached an estimated 35,000–60,000 passing drivers across the event
Viral moments for students to film and engage with
Planning a campaign? Get in touch →
PERFECT FOR:
Open Days • Recruitment • Student Campaigns • Competitor Hotspots • City Campaigns • Guerrilla Activations • Awareness Campaigns
Industry Insights and Case Studies
